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SPECIAL ADVERTISING OPPORTUNITIES


Direct Marketing Lists
Combine the brand-building principles of print or digital advertising with the response power of direct marketing. Direct response marketing is proven to be a strong media channel to drive leads - it provides immediate results and measurable ROI.

Direct marketing can be used to:

  • Generate qualified leads
  • Promote your presence at an upcoming trade show
  • Introduce a new product or service
  • Leverage your advertising investment with an integrated approach to the market

DM2, the full service list management division of Reed Business Information, offers a full range of postal, e-mail and telemarketing lists. A staff of direct marketing experts with extensive knowledge can help you select a list of your best prospects from 14.5 million circulation-quality postal lists and 1.8 million e-mail addresses.

Generate business with the Response Power of DM2 Lists! For more information, please contact a DM2 Account Executive at 1-800-323-4958 or www.dm2lists.com or contact: Kathleen Schroeder, (630) 288 8366.

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School Library Journal's Datacard: http://www.dm2lists.com/products/datacards/6755.pdf 
Library Journal's Datacard: http://www.dm2lists.com/products/datacards/6525.pdf



Many companies face limited marketing budgets, but achieve high impact with their advertising investment in School Library Journal's special sections.

SPOTLIGHT ADS-- Created to allow 'single title' advertising at a modest budget. Each ad is 1/6th page in size, full color, minimum copy. Program rates as low as $810. Contact your representative.

PRODUCT & CATALOG SHOWCASE -- Special sections that reflect the editorial content in the issue. Showcase ads offer color and reader response. Showcase advertising is inexpensive, yet reaches the full readership of School Library Journal. Contact Howard Katz for information: 646-746-6549.

CLASSIFIED/RECRUITMENT ADVERTISING
Every issue of School Library Journal features a busy classified and display classified section. Advertisers use School Library Journal classifieds to recruit personnel and sell products and services. 

Closing: For closing deadlines and other classified information, contact Classified Advertising Representative, 646-746-6549, Fax 646-746-6598, and Email: hkatz@reedbusiness.com  

Extension requests--Contact Production Dept.

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PUBLISHING & EDITORIAL OFFICES

School Library Journal
360 Park Avenue South
New York, NY 10010
slj@reedbusiness.com

Publisher
RON SHANK
Tel: 615-377-1332
Fax: 615-377-1157

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ADVERTISING CONTACTS

SCHOOL LIBRARY JOURNAL
360 Park Avenue South
New York, NY 10010
Tel: 646-746-6759
Fax: 646-746-6598

ROY FUTTERMAN Advertising Director 
New York, Northeast & Florida
360 Park Avenue South, New York, NY 10010
Tel: 646-746-6825
Fax: 303-265-2296
r.futterman@reedbusiness.com

CATHY HOEY
360 Park Avenue South, New York, NY 10010
Tel: 646-746-6799
Fax: 303-265-2330
choey@reedbusiness.com

LESLIE JONES
690 Lily Cache Lane, Bolingbrook, IL 60440
Tel: 630-771-1360
Fax: 303-265-5623
ljones@reedbusiness.com

HOWARD KATZ Special Sections/Classifieds
360 Park Avenue South, New York, NY 10010
Tel: 646-746-6549
Fax: 303-265-2362
hkatz@reedbusiness.com

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