SERIES MADE SIMPLE

Caleb Davis Bradham: Pepsi-Cola Inventor

by Sheila Griffin LLANAS
9781624033155. ea vol: 32p. (Food Dudes Set 2). chron. glossary. index. photos. websites. ABDO. 2014. lib. ed. $27.07. ebk. $27.07.
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Gr 3–5—This series about fast-food inventors and entrepreneurs serves up a surprisingly rich informational feast. Each book explores the cultural context of the innovator in question, exploring the rationale for creating the food and exploring why America responded so enthusiastically to it. Engaging chapter headings, such as "Tough Childhood" and "A Low Point," will help readers connect to the inventors' human struggles. Pemberton's biography about the invention of Coca-Cola teaches students about Prohibition and medicinal uses of soda in the 1920s. Vintage photos add to the charm of this volume. As a whole, the design is clean, bright, and engaging. Although the subject is fast food, these books are nutritious in quality. Highly recommended for reluctant readers.
These corporate biographies chronicle the careers of four entrepreneurs who achieved extraordinary success in the food and beverage industry. Some information probably won't excite many readers (Monaghan created the "perfect pizza box" out of strong corrugated cardboard), but all can benefit from these examples of creativity, determination, and perseverance. Archival photographs accompany the readable texts. Timeline. Glos., ind. Review covers these Checkerboard Biography Library: Food Dudes titles: Caleb Davis Bradham, Ettore Boiardi, John Pemberton, and Tom Monaghan.
Reviewed by Jess deCourcy Hinds , Nov 01, 2014

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